From a UWM class blog."Monday, February 09, 2009
New UWM ad campaign: Not that awesome" JMC262: New UWM ad campaign: Not that awesome
I recently found out that UW-Milwaukee has begun a new ad campaign, for which there will be billboards stating, "UW-Milwaukee: Awesome. Affordable." The new ad wording will replace the slogan we've been used to for the past year, "UW-Milwaukee: Something great in mind."
Here's my opinion on the change in slogan, and on the choice of the new slogan in particular. I really had to read the new wording twice before taking it seriously. Just two words: Awesome. Affordable. Are you kidding me?
I guess I have to ask Son # 1 about this.
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