Hunting, Starts with "D" and "N"'s with "R"

Hunting, Who's Really At Fault Here.
The Mining Journal has a good read out of Madison.

"Hunting traditions fade Land, desire disappear around country
December 27, 2010 - By TODD RICHMOND Associated Press

MADISON, Wis. (AP) - Classroom desks and office cubicles stand empty. Hunters in blaze orange stand out like drops of bright paint against brown fields. Pub parking lots are crowded with pickup trucks draped with deer carcasses.

This is Wisconsin's gun deer season, a tradition as ingrained in this rugged state's identity as beer, brats and cheese. But as the years slide by, fewer people seem to care.

Hunting's popularity has waned across much of the country as housing tracts replace forests, aging hunters hang up their guns and kids plop down in front of Facebook rather than venture outside.

The falloff could have far-reaching consequences, hunting enthusiasts say. Fewer hunters mean less revenue for a multi-billion dollar industry and government conservation efforts. It also signals what could be the beginning of the end of an American tradition."
Hunting traditions fade - MiningJournal.net | News, Sports, Jobs, Marquette Information | The Mining Journal

You can read the whole thing but no where in the article do you see evidence of who should shoulder most of the blame for the problem.

Any guesses?

It's three letters and starts with "D" and "N"'s with "R"?